Pony Club Rewards Program Membership Guide

Introduction to Pony Club
How to Join Pony Club
Earning Points
Redeeming Rewards
VIP Tiers and Benefits
Managing Your Membership
Frequently Asked Questions (FAQs)
Terms and Conditions
Privacy and Data Protection
Customer Support

1. Introduction to Pony Club

Welcome to the Pony Club, the exclusive rewards program by DIRTY BLACK. As a member of the Pony Club, you gain access to a world of exciting rewards, exclusive benefits, and VIP treatment. Whether you're a new customer or a long-time fan, the Pony Club is designed to enhance your shopping experience and provide you with unparalleled perks.

Key Features:

Earn Points: Accumulate points with every purchase.
Exclusive Rewards: Redeem points for special discounts and products.
VIP Tiers: Unlock higher tiers for even more benefits.
Personalised Offers: Enjoy offers tailored to your shopping habits.

Benefits Overview:

Early Access: Be the first to shop our new collections and sale events.
Exclusive Events: Invitations to member-only events and experiences.
Special Discounts: Unique discounts and promotions exclusively for members.

2. How to Join Pony Club

Joining the Pony Club is simple and free! Follow these steps to start enjoying the benefits:

Online Sign-Up:

Visit Our Website: Go to the DIRTY BLACK website and navigate to the Pony Club page.
Sign Up: Click on the "Join Now" button and fill out the registration form with your details.
Confirm Your Membership: Check your email for a confirmation link. Click the link to activate your membership.
Start Earning Points: Once registered, every purchase you make will earn you points automatically.

In-Store Sign-Up:

Ask a Sales Associate: Visit any DIRTY BLACK store and ask a sales associate about joining the Pony Club.
Provide Your Details: Fill out a short form with your contact information.
Instant Activation: Start earning points right away with your purchases.

3. Earning Points

Earning points with the Pony Club is easy. Here’s how you can accumulate points:

Points for Purchases:

Online Shopping: Earn 50 points for every ₩1000 spent on our website.
In-Store Purchases: Present your membership at the checkout to earn points.

Bonus Points:

Special Promotions: Look out for promotions that offer double or triple points on specific items or during certain periods.
Referral Program: Refer friends to join the Pony Club and earn bonus points when they make their first purchase.
Birthday Bonus: Receive extra points on your birthday as a special gift from DIRTY BLACK.

Point Tracking:

Online Account: Log into your DIRTY BLACK account to check your points balance.
Purchase Receipts: Points earned from in-store purchases will be printed on your receipt.

4. Redeeming Rewards

Redeem your hard-earned points for a variety of exciting rewards:

Types of Rewards:

Discount Vouchers: Use points to get discount vouchers applicable to future purchases.
Exclusive Products: Redeem points for limited edition and exclusive DIRTY BLACK merchandise.
Special Events: Access exclusive events and promotions available only to Pony Club members.

How to Redeem:

Log In: Go to the DIRTY BLACK website and log into your account.
Browse Rewards: Navigate to the rewards section to see the available options.
Select and Redeem: Choose the reward you want and click on “Redeem.” Follow the instructions to apply the reward to your purchase.

In-Store Redemption:

Visit a Store: Go to any DIRTY BLACK store and inform the sales associate that you’d like to redeem your points.
Select Your Reward: Choose from available in-store rewards and enjoy your benefits instantly.

5. VIP Tiers and Benefits

The Pony Club offers multiple VIP tiers, each with increasing levels of benefits:

Tier Levels:

Pony Club:

Earn 50 points for every ₩1000 spent
Earn Enrollment Points when you join the Pony Club
Receive Birthday Points to celebrate your special day

Dutch Draft Club:

Earn 55 points for every ₩1000 spent
Receive a bonus discount voucher upon entering a new tier
Branded shopping bag
Complimentary gift packaging for all ready-to-wear items
Take advantage of a personal double points day to maximize your rewards

Haflinger Club:

Earn 65 points for every ₩1000 spent
Receive a bonus discount voucher upon entering a new tier
Branded shopping bag
Complimentary gift packaging for all ready-to-wear items
Take advantage of a personal double points day to maximize your rewards
Enigmatic Veiled Pre-order Privilege
Free Worldwide Express Shipping
Exclusive Birthday Gift
Half-yearly VIP Gift
VIP Exclusive Promotions

Priesian Club:

Earn 85 points for every ₩1000 spent
Receive a bonus discount voucher upon entering a new tier
Branded shopping bag
Complimentary gift packaging for all ready-to-wear items
Take advantage of a personal double points day to maximize your rewards
Enigmatic Veiled Pre-order Privilege
Free Worldwide Express Shipping
Exclusive Birthday Gift
Quarterly VIP Gift
VIP Exclusive Promotions

Achieving VIP Status:

Points Threshold: Your tier is determined by the total points accumulated within a calendar year.
Tier Upgrades: As you earn more points, you will automatically be upgraded to the next tier.

Maintaining VIP Status:

Annual Review*: Your points are reviewed annually. Maintaining or upgrading your tier requires meeting the points threshold each year.

*Suppose you earn enough points to reach the Dutch Draft Club tier in November 2024. You will enjoy the benefits of the Dutch Draft Club tier for the remainder of that year and the entirety of 2025.

Then, during the calendar year of 2025, you’ll have to earn enough points to re-qualify for your Dutch Draft Club tier in 2026. If you do not, your VIP tier will be recalculated based on the points that you did earn in that calendar year.

6. Managing Your Membership

Stay on top of your Pony Club membership with these tips:

Online Account Management:

Profile Updates: Log into your DIRTY BLACK account to update personal information.
Points Tracking: View your current points balance and transaction history.
Reward Redemption: Redeem your points directly from your online account.

Notifications:

Email Alerts: Receive email updates about your points balance, upcoming promotions, and new rewards.
SMS Notifications: Opt-in for SMS alerts to stay informed about exclusive offers and events.

Customer Service:

Support: For any membership-related inquiries, contact our customer support team via email or phone.
In-Store Assistance: Visit any DIRTY BLACK store for in-person assistance with your membership.

7. Frequently Asked Questions (FAQs)

Q: How do I check my points balance? A: Log into your DIRTY BLACK account online or check your latest purchase receipt for your points balance.

Q: Can I earn points on sale items? A: Yes, points are earned on both regular and sale items.

Q: How do I refer a friend? A: Use the referral link in your Pony Club account to invite friends. You’ll earn points once they make their first purchase.

Q: What happens to my points if I return a purchase? A: Points earned from returned items will be deducted from your account balance.

Q: How long are my points valid? A: Points are valid for 12 months from the date they are earned.

Q: Can I combine points from multiple accounts? A: No, points are non-transferable and cannot be combined across multiple accounts.

8. Terms and Conditions

Membership Eligibility:

Must be 18 years or older to join.
One membership per individual.

Earning Points:

Points are earned on qualifying purchases only.
Points are non-transferable and cannot be exchanged for cash.

Redeeming Points:

Points can be redeemed for rewards as specified on the DIRTY BLACK website.
Some rewards may have limited availability and are subject to change.

Tier Status:

VIP tier status is reviewed annually.
DIRTY BLACK reserves the right to modify or terminate the Pony Club program at any time.

Misuse of Membership:

Any misuse of the membership may result in termination of the account and forfeiture of points.

9. Privacy and Data Protection

Data Collection:

We collect personal information to manage your membership and provide personalized services.
Information collected includes name, email, purchase history, and preferences.

Data Use:

Your data is used to enhance your shopping experience and to send you relevant offers and promotions.

Data Protection:

DIRTY BLACK is committed to protecting your personal information.
We use industry-standard security measures to ensure your data is safe.

Your Rights:

You have the right to access, update, and delete your personal information.
For any privacy-related concerns, please contact our customer support.

10. Customer Support

Contact Us:

Email: contact@dirty-black.info

Online Help Center:

Access FAQs, guides, and support articles in our online help center.

Social Media:

Thank you for being a valued member of DIRTY BLACK's Pony Club. We hope this guide helps you make the most of your membership. Happy shopping!